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Luigi Russo
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Writing

Essays on analytics and AI, and notes from the conferences I go to. New posts land here first.

Diagram: a website's three visitors, humans, search crawlers and AI agents

Latest, 27 July 2026

Generative AI Website Optimisation: what sportswear brands like On, Nike and Adidas are racing toward

The third visitor: Generative AI website Optimisation, explained through sportswear

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28 Mar 2026Silicon Valley

Startup Grind 2026: Two Days That Shifted How I Think About Building in the AI Era

Two days that felt like taking a master class in startup survival and growth, condensed into 48 hours of talks, panels, and hallway conversations.

startup / ai / founder

13 Dec 2025Zurich

Key takeaways from Debug'Em All Meetup

A short recap of the most interesting takeaways from the talks

analytics / datacollection / martech / experimentation

25 Nov 2025Zurich

MeasureCamp Zurich 2025: from measurement to real activation

A few takeaways from MeasureCamp Zurich 2025

analytics / datastrategy / martech / tealium

20 Mar 2025London

Insights on Tealium Digital Velocity 2025

A few takeaways from Tealium Digital Velocity 2025

Tealium / CDP / Analytics / AI

© 2026 Luigi Russo

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